Weak content
No sales
If your ads don’t grab attention, people scroll past. No clicks = wasted money.
If your ads don’t grab attention, people scroll past. No clicks = wasted money.
Bad pages leak traffic. No sales, just lost ad spend.
One-time buyers = zero growth. Without repeat sales, profits die.
If AOV is too small, CAC stays high. Without bigger carts, scaling is impossible.
Case Study from one health and wellness Brand
A performance-driven health & wellness brand came to us to profitably scale one flagship product that had plateaued after initial success. Our task was clear — increase revenue fast, without breaking the ROAS.
We built a creative testing lab inside the ad account — testing 20 + video & static variants across multiple angles: lifestyle, testimonial, and pain-point driven
Each week we analyzed thumb-stop rate, CTR, and post-add-to-cart drop-offs to identify what really moved the needle.
Once we found winning hooks, we layered in fresh UGC, optimized landing flow, and scaled audiences from look-alikes to broader top-funnel.
Within just 60 days, the campaign crossed ₹1 Cr in gross sales, maintaining profitability throughout the scale-up.
Orders grew 34 %, and returning-customer rate improved as the brand’s creative messaging clicked with the audience.
Luxury Goods, Jewellery:
7.25 ROAS | ₹38 L Revenue | 3.7 K Purchases
Work Brief:
A premium jewellery brand partnered with us to scale their online sales profitably during an aggressive acquisition phase. The challenge was to find consistent creative-audience combinations that could deliver high-value orders without diluting margins.
Our Approach:
We built a multi-angle creative testing framework focused on emotion and elegance — showing real people wearing the product, mixing UGC with cinematic product shots.
Each week, we tested 20 + ad variants across hooks (“timeless pieces”, “self-reward moments”, “festival gifting”) and audience clusters (interest, look-alike, high-AOV segments).
Winning ads were duplicated into new campaigns to compound delivery while maintaining cost control.
The Result:
Within 45 days, campaigns crossed ₹37.9 L in purchase value with an average ROAS of 7.25, and ₹138 cost per purchase — fully profitable even after ad spend and logistics.
Scaling was achieved without offer-based discounts, purely through creative differentiation and audience precision.
Streetwear
Work Brief:
A youth-focused streetwear label wanted to build predictable revenue from Meta ads while staying profitable at scale. we were tasked to turn their creative chaos into a structured, data-backed system that could sustain growth month over month.
Our Approach:
We developed a creative engine built around culture, community, and authenticity — testing 30 + video & static ad concepts across fashion aesthetics, lifestyle hooks, and influencer-style UGC.
Our team tracked micro-metrics such as thumb-stop %, scroll depth, and CTA click-throughs to identify the top-performing creative patterns.
Parallelly, we scaled high-ROAS audiences — urban youth, sneaker enthusiasts, and look-alikes of top spenders — while optimizing landing-page load and checkout flow.
The Result:
Within the test period, the brand generated 6.1 K orders with an average ROAS of 6.54, maintaining a profitable ₹9 CPA per landing-page view.
What started as a small-budget experiment quickly turned into a reliable revenue channel — fueling repeat customers and strong brand recall among Gen-Z buyers.
Growth is easier when the process is clear, responsive, and aligned to business goals.
Weekly scorecards, clear targets, and honest decisions. We treat your spend like our own and keep everyone aligned on outcomes.
Numbers are translated into business impact — margins, AOV, inventory, payback. We optimise for profit, not just platform ROAS.
Fast responses, crisp updates, and more calls than needed. You’ll always know what’s live, what’s next, and why.
In the crowd of marketing promises, iGrowX Media stands out for real execution, measurable ROI, and full-funnel performance growth.
Everything you need to collaborate, create, and scale—end to end, in one place.
Deep-dive into your offer, customer, and market. Then map your Growth Blueprint.
Our A/B pods build high-converting ads for testing—UGC, TVC, statics, motion. Everything you need to scale.
Launch with intent. CRO tweaks roll out. Winners scale, underperformers get replaced. Iterative growth—on repeat.
We move from sharp strategy to high-impact execution — engineered for scalable, profitable growth.
Everything you need to know before working with us.
We engineer scalable systems for D2C brands—combining performance ads, retention strategies, and data-driven insights to unlock higher revenue ceilings.
We customize plans to your stage. Most brands start with a performance package aligned to revenue goals and scale as results compound.
Ambitious D2C founders across fashion, electronics, lifestyle and more — teams hungry to break past their current plateau.
Most brands see traction in 30–60 days. Aggressive founders targeting scale often hit 2–3× growth within the first quarter.